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There is also a more even split in demographics compared to newer sites, with 48 per cent of users being aged between 26 and 40, and 34 per cent aged between 41 and 60.Using RSVP involves a fairly simple search system, with no 'compatibility' features integrated unless you are a paid member.In 2013, only 5% of 18-24-year-olds used mobile dating apps.
One mom implored the founder by email to help her soon-to-be 37-year-old daughter who “continues to enter into relationships that have no long-term possibilities: men with children, musicians, foreigners, unemployed artists.” A 33-year-old man, and a self-professed “pedigree snob,” wrote to Bradford: “Save me from the Tinder cesspool.” A 20-something Vogue editor has had no fewer than six emails sent on her behalf (she still hasn’t been accepted).
“We’ve had people offer to give us free DJs for parties,” says the 5-foot-9 Bradford, who looks like an extra from MTV’s “The Hills” and graduated from Stanford business school.
While statistics can be spun to make almost anything look good, I've tried to report just the basic facts.
The data has been gathered from such sources as blogs, online newspaper and magazine articles, company financial statements, company advertising information packages (including media packages), the actual dating service website (or their parent company website), and multiple website measurement services.
The decreasing stigma surrounding onlinedating will lead to increased adoption and new opportunities for marketers.